At the trade fair, the most frequently asked questio

At the trade fair, the most frequently asked question was:

"I am looking for the cheapest polyurethane foam to insulate the attic in my home”
 
After dozens of such questions and conversations with clients, we would usually arrive at a conclusion with the client that it essentially boils down to the following:

or
 
"I am looking for the cheapest cure for my cancer"
 
So the real question is: is it worth risking a lifetime investment of building and insulating your own home by using the cheapest products? Indeed, after a while the clients would come to the realization that they were not really looking for the cheapest polyurethane foam, but rather for a good-quality yet affordable product.
 
It came as a great surprise to us when a client would claim that the questions of comfort, safety and quality were not important at all, and that the price was the only criterion. However, it quickly turned out that the client was not aware that there are hundreds of open-cell foam products in the market offering different qualities than TornadoFoam®.  Clients thought that there was only one type of open-cell polyurethane foam – and this is why they were looking for the cheapest option.